So you may, or may not, have heard that the word of the year released by the Oxford Dictionary for 2013 is “selfie.” If you don’t know what a selfie is, it’s a picture that you take of yourself, usually with your smartphone. Now, selfies can get teenagers into trouble and have a reputation for odd things lurking in the background. However, selfies are really all about promoting yourself and your personal brand.
Let’s face it: There’s not always someone around to take your picture! If you are wanting to capture a moment or, more likely, share it with others, sometimes you have to take things into your own hands.
Why don’t we do more of that in agriculture?
Now, we aren’t advocating that you walk around taking pictures of yourself brushing your teeth or eating dinner. But why aren’t you sharing what you do every day?
Agriculture gets a bad rep these days, and some of the blame comes back to us for not sharing our story. Think about the work you do every day and how that impacts the entire population. Isn’t that something worth sharing?
Sometimes it can be as simple as snapping a quick selfie as you work to help share your story with the rest of the world!